Client: Gallery Holding S.p.A.
PLASTIC FASHION REMIX
Six brands such as Timberland, Brooks Brothers, North Sails, etc. on which to create a common event that gives them value: a challenge that we have taken by identifying the thread that unites them: sustainability; creating a prize with scholarships for students of the Academy of Fine Arts, who have reused waste plastic, to design clothes that have paraded in the heart of Bologna. An exhibition, in each of the six stores of the brands, which took part in the event, tells how their production chains use waste plastic to generate new products of clothing and footwear.